Toy Safari – Alameda, CA – (510) 522-1723


Toy Safari opened it’s doors on Park Street back in 1991. So the Kazoos are brought froth and we sing…

‘It was twenty years ago today,
Toy Safari came to town to playOur Toys are never out of style,And they are guaranteed to raise a Smile’
Helen opened Toy Safari with a simple Business Plan, this is what she penned back in 1991:’ To provide a place for parents and children to shop in a welcoming, pleasant environment. To provide a place with the service of buying toys at a reasonable price. To sell toys and equipment at below market fair rate. To enable the children to have a creative, enjoyable craft experience and allow the parent some relaxing shopping time.’

It was not long after that Helen won the appellation…‘ Helen of Toy ‘.

Our inventory is enormous. We get toys in daily and the true beauty of it is that we never know on any given day what fantastic, sweet, entertaining toy we will get. Here at Toy Safari we have a mixture of New, Used and Collectible toys so there is something for everyone. We strive to create a magical atmosphere that engages the imagination. When you are in The Store we hope you to experience a ‘Kaleidiscope of Toys’, an endless colourful display, constantly changing. Toy Safari has become a destination point for many serious toy buyers from all over the Bay Area.

Our Store also attracts media outlets.  The AP did a obituary on Charles Schulz from our store in 2000. Local Television regularly use Toy Safari as a backdrop for their reporting. You may have seen the Store on KTVU  2, KRON 4, KPIX  5.Toy Safari’s sense of Commitment to our Community has even been honoured by the Alameda County Board of Supervisors with a Commendation on December 4th, 2001. Helen received this accolade for the support and care Helen had generously given to the social services agency, particularly Child Protective Services. After receiving this prestigious award, the Alameda Journal did a layout in their Community Section on December 11th of 2001 about Helen and the Store titled, ‘ This Lady Toys with Children’s Happiness ‘.

Toy Safari has been the Principal Sponsor for ‘Circus for the Arts’ which helps fund Art Programs for Alameda’s Schools.

Toy Safari has won ‘Best Toy Store‘ Awards from the East Bay Express and from Parents’ Press Magazine.


Toy Safari
1410 Park St

(between Central Ave & Post Office Ct)
Alameda, CA 94501
(510) 522-1723

Mon-Sat 9 am – 8 pm
Sun 10 am – 6 pm

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